New Head of Nobia Denmark

Nobia announces the appointment of Lars Bay-Smidt as Executive Vice President Nobia Denmark. He replaces Henrik Karup Jørgensen in his role as Head of Nobia Denmark effective 1 November and will be a member of Group Management.

Lars Bay-Smidt is 42 years of age and has held the positions of Sales Director at HTH since 2008 and General Manager of HTH since 2010. He has previously held several senior sales positions at Actona Company, Bøg Madsen and Gasa Aarhus in Denmark.

"I am confident that Lars will lead Nobia Denmark with skill and enthusiasm and I look forward to having him on the management team," comments Morten Falkenberg, President and CEO of Nobia.

Nobia AB (publ)

For more information, contact:
Morten Falkenberg, CEO Nobia
Telephone +46 8 440 16 00

Nobia develops and sells kitchens through some 20 strong brands in Europe, including Magnet in the UK; Hygena in France; HTH, Norema, Sigdal, Invita, Marbodal, and Myresjökök and Uno form in Scandinavia; Petra, Parma and A la Carte in Finland; EWE, Intuo and FM in Austria; Optifit in Germany, as well as Poggenpohl globally. Nobia generates profitability by combining economies of scale with attractive kitchen offerings. The Group has approximately 7,500 employees and net sales of about SEK 14 billion. The Nobia share is listed on the NASDAQ OMX Stockholm under the short name NOBI. Website: www.nobia.com Mobile web: m.nobia.com